Briefs

Imbalance

My challenge was to present a typographical design
solution for the word Imbalance. Having in mind the
needs of a specific market-target.

Identifying related facts that show or represent the
word Imbalance and interpret them in a manner that
not only expresses what it means but also informs.

I thoroughly researched trough different kind of sources
(newspapers, reports, debates, narratives, archives). 

This process of research did help me
in the creative and development process.


Research



Development














Outcomes